Why Representation matters...
It’s so hard for brands to get the balance right and with the internet being so dividing, the chances are you will annoy someone, somewhere, at some point. When it...
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SHADED THE STUDIO
Human-first creative strategy + content production that grows your share of voice
WE'VE GOT YOUR BRAND COVERED, PARTNERING WITH BRANDS LIKE:
DEDICATED TO CREATIVE THAT PERFORMS
Strategy, Briefs and Ideation
Strategic Storytelling
Our brands typically start with a Brandstorm onboarding process: A brainstorm for your brand. We use over 20+ years of working in content and DTC to give you tried-and-tested strategies that fit within your budget and goals.
Repurposing content for higher ROI
Made for Multi-channel Impact
We can create content through minor edits of existing content in your library to ensure channel best practice and be able to drive growth in the way that each channel requires.
Photoshoots, UGC + Videography
Creative Production
From end-to-end studio shoots, to assisting creatively direct existing shoots you already have planned to ideating and executing UGC-styled content in an apartment, we can support your creative needs.
A London-Based Creative Studio Built to Scale
Shaded is a London-based creative strategy and content production studio creating human-first content for brands that want to grow.
Our in-house team handles everything end-to-end, from strategy and creative direction to production, editing and delivery.
We scale with your brand’s needs, whether that’s location shoots, UGC, social-first content, e-commerce imagery or always-on creative built to perform.
IRL over URL creative...
Now brands can be made in minutes: a name, a logo, a tone of voice, a campaign line because a lot of brand content feels made in minutes. Through our in-house team, we help brands feel more real and more human.
Book in a chemistry call
Want to learn how Shaded can help grow your business via all things content? Let's set up a chemistry call to align our goals.
"The in-depth knowledge across DTC is exceptional. Since working on a consultation basis, our business has grown MoM over 30%. We've successfully been able to scale advertising budgets by over 200% and email metrics have increased over 40%. Highly recommend!"
Fiona Toomey
Founder, Naydaya
"Our creative audit was thorough, insightful and combined a deep understanding of paid social with creative know-how. It outlined several areas we could action immediately and I have no doubt it will pay for itself many times over. Would recommend to any D2C brand looking to scale."
Joe Bloomfield
Co-Founder, You're Looking Well
Shiv and Cassi grew Noughty by 198% YoY with a 10% reduction in marketing spend, taking the company from £300K to multi-million pound revenue over two years. They also played a huge part in me pursuing social and content creation - such a powerhouse combo!"
Milly Bolt
Influencer & Social Manager
The audit took a 360-degree approach to my business by combining data analysis and financial analysis alongside an audit of both tech and creative, all with growth and profit in mind. Shiv & Cassi have the perfect blend of tech and creative expertise and they clearly understand DTC businesses."
Jenni Retourné
Founder, Willowberry Skincare
Shaded were very thorough & insightful, providing a detailed analysis that highlighted both our strengths & areas for improvement. Thanks to their recommendations, we've been able to materially adjust our social media strategy moving forward. I highly recommend Shaded"
Bobby Hashemi
Founder, Pizza Union
Timeless content that cuts through the noise, across every channel and every market
Shaded Soundbites
Shaded, The Studio: Founder Story
A study in 2022 found that 39% of UK agencies employ no people from underrepresented ethnic groups. More recently, another study announced that...
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Introducing Shaded, The Studio
What is in a name? The idea of Shaded came from two key ideas. The first being that there is too much grey area when it comes to creative brand-side....
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